As you may know, it is possible to import Google Analytics goals into Google AdWords Conversion Tracking. In case you use both features at the same time, you could run the risk of tracking more than once the same transaction collecting multiple times data regarding Conversion and Total Conv. Value. In this post we will learn how to extrapolate the correct data from an account with duplicated goals. Let's dig in!
17 January 2015
29 December 2014
In order to run a profitable campaign it is very important to identify all our "budget leaks" and find a remedy for it. In this post we will learn how to take advantage of the Location Report to fine tune our campaign settings. Let's dig in!
|Google AdWords: Location Reports.|
08 December 2014
Ad Schedule is a great Google AdWords tool that allow us to control our budget avoiding unnecessary costs. In this post we will explain how to create a killer Ad Schedule for our PPC campaigns. Let's dig in!
|Google AdWords: How to Create a Killer Ad Schedule|
02 November 2014
Building a successful PPC Account is like building our dream house... In this post we will explain how to build a solid PPC Strategy through the following topics:
- Goals & KPIs
- Account Structure
- Bidding Strategy
|How to Build a Successful PPC Account.|
14 September 2014
In this blog post we will explain how to create "Visitors of a page who did not visit another page" List for Search Remarketing.
|"Visitors of a page who did not visit another page" List for Search Remarketing.|